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General Studies IV · Subtopic

Persuasion

Official syllabus

Attitude: content, structure, function; its influence and relation with thought and behaviour; moral and political attitudes; social influence and persuasion.

UPSC CSE 2026 notification

What this covers

Persuasion seeks voluntary change through a message rather than coercion. Its ethical quality depends on truthfulness, respect for the audience and the opportunity to assess alternatives.

Key ideas

  • message
  • audience
  • credibility
  • autonomy

Official wording is from UPSC's Civil Services Examination 2026 notification, the current baseline for CSE 2027 preparation. Always check the latest notification at upsc.gov.in. Scopes and key ideas are CSE One's study map and are being expanded.

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